Personal Statement For Cory Holifield - 962 Words

Personal Statement for Cory Holifield Standing at the front of the class, my nerves grew from a small, nagging annoyance to rampant thoughts of failure, causing me to scramble, my memory of the topic becoming fuzzy. My groupmate made his closing statement, which signaled to me that the hard part of our presentation was only just beginning. Watching several of my peers’ hands raise, it sunk in that the questioning phase of our presentation, and the only phase we could not thoroughly prepare for, had commenced. It was at the beginning of my Spring 2015 semester that I decided to commit my efforts toward earning a law degree. Though that may seem short notice, it was certainly a heavy decision that was mulled over in my mind for quite some†¦show more content†¦One groupmate would be in charge of preparing a PowerPoint presentation and acting as an interpreter, introducing the case and facts. The other was to represent the labor union’s side of the case, coming up with the opening statement and a rebuttal to my opening statement. That left management’s side of the case, which would be presented by me. A couple of weeks before our presentation, it was time to start looking over my chapter and figuring out what facts could be used to build a strong case. Reading through it, though, there appeared to be an apparent winning side already. Unfortunately for me, it was not mine. At the time, I was working 40 hours a week and taking a 15 hour semester, so, for a few days, every night after work was spent poring over the case. Coming up with a solid argument was going to be necessary, as it was clear that this case had a lot of emotion tied to it, which did not work in my favor, and most of my audience’s questions would be geared towards me. Finally, after straining for several days to figure out a way to justly defend my side, one of the facts in the chapter popped out at me. That one inconsistency created a slippery slope of half-baked facts, and suddenly my case had been made. The days leading up to my group presentation, my confidence was soaring in regards to my defense. I had practiced my lines and put in the effort to ensure my presentation would go off without a hitch. However,

Essay on Law and Ethics in the Business Environment

Question 1 4 out of 4 points Correct The best example of a source for virtue ethics for a business is Answer Selected Answer: the corporate mission statement. Correct Answer: the corporate mission statement. Question 2 4 out of 4 points Correct All of the following are considered exceptions to the general rule that there is no duty to rescue except: Answer Selected Answer: Witnessing an accident – this creates a duty to step in and help the injured Correct Answer: Witnessing an accident – this creates a duty to step in and help the injured Question 3 0 out of 4 points Incorrect Select the best definition of ethics: Answer Selected Answer: a fairly clear cut set of guides for decision making.†¦show more content†¦hire and fire management and select and appoint a chief executive Answer Selected Answer: III only Correct Answer: III only Question 7 0 out of 4 points Incorrect According to Citizens United v. Federal Election Commission, which of the following is not a reason to allow corporations the right to spend money and advertise for political candidates? Answer Selected Answer: Political speech is the most important, and most protected, speech that exists. It is crucial to the democratic process that political speech be encouraged and heard. Correct Answer: The immense wealth of a corporation allows it to be the most accurate in providing messages to people. Question 8 0 out of 4 points Incorrect Under the legal doctrine of â€Å"employment at will† an employee can be lawfully terminated from her job for: I. wearing a shirt that clashes with her suit II. any non-discriminatory reason III. complaining about illegal activity in the workplace IV. only for good cause Answer Selected Answer: b. II only Correct Answer: c. I and II Question 9 4 out of 4 points Correct There are several reasons why whistleblowing may not be protected on an international level. 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There is a procedure that is laid out from step one to the final step that will keep all involve safeRead MoreTo What Extent Are Ethical Theories Helpful When Considering Ethical Business Practice?1298 Words   |  6 Pagesethical business practice? Generally, the term business ethics consists of ensuring businesses, whether they are in the private or in the public sector, adhere to ethical guidelines. Not all businesses are the same although have similar objectives which result in business ethics being diverse. These ethics do not only just relate to how businesses relate to the world, but moreover with the relationship between them and their customers. In order for a business to become a good business, they mustRead MoreEthics: The Human Imperfection of Greed Essay838 Words   |  4 PagesAn ongoing problem in the United States and other countries are issues dealing with ethics. 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Cisco Case Study Opportunities

Question: Write about theCisco Case Studyfor Opportunities. Answer: Introduction CISCO is a multinational company founded in 1984 in the United States. The firm was founded back in 1984 by Len Bosack and Sandy Lerner and it service and product portfolio includes industrial products, electrical equipment. (Bolla, Bruschi, Davoli, Cucchietti, 2011). The products and services offered include networking communication, measuring navigational instruments, electromechanical, routing switching equipment and others. The company operates in networking equipment industry (Jackson, 2010). Cisco SWOT Analysis The SWOT analysis examines the strength, weakness, opportunities and threats in the industry. The firm has various strengths such as the possibility of gaining substantial benefits in the market; it has a well-established RD division to produce innovative products and an entrenched culture of experimenting on new goods and services (Decusatis, Carranza, DeCusatis, 2012). On the other hand, the firm has various weaknesses such as the decline in the networking industry and lack of sophisticated BPO technologies and ineffective supply chain (Teare, 2010). There are various opportunities, such as acquisition and strategic alliances, the emerging market to help grow the business. There is a possibility of using new technology and excellent management to reach the market (Josyula, Orr, Page, 2011). There are threats such as the use of cloud servers, virtualization of products and services and fast growth of technology (Frahim, Santos, Ossipov, 2014). Cisco PESTEL Analysis The section explores the political, environmental, social, technological, economic and legal factors affecting the international business like Cisco. The company is subjected to political issues, and this means any change in politics can alter the stability of the nation, political factors can lead to high taxes, customs and import and export control. Besides, economic factors are likely to affect the business expansion as changes in the economic situation can lead to changes consumers switching to cheap local product and services and little revenue. There are social factors that the company relies on such as the availability of the skills in the society, perception of the products and services among the population and employment practices which has a direct effect on the company (Blackwell Eppler, 2014). Further technological factors can affect the company. For instance changes in technology has led to many businesses and people and this benefits the company as it produces the same products. However, there is the fast growth of technology and emergence of disruptive technologies that affects the growth performance. Besides, there are many legal variables which affect the company such as laws about tax, employment, and minimum wages in different countries. For the company to operate, the rules must be followed, and failure to this can cause problems. Lastly, there are environmental issues which have to be taken into consideration when operating in the environment. When working in the environment, firm practices must not harm the environment (Blackwell Eppler, 2014). Cisco Four Ps of Marketing The section explores the Four Ps of marketing of Cisco which includes price, product, promotion and place. The firm makes a product and offers services and design in a way that meet the consumer demand, needs and wants. The management has a way of dealing with products and every stage at every stage in their development cycle. The control of the price is set in a way that they are linked to the real and perceived value and also makes consideration the seasonal discounts. Sometimes the firm executives may engage in manipulation of the price and make it look like a luxury (Khan, 2014). In terms of place, the company ensures that the products and services are displayed where the consumers see them. In some cases, the firm showcases them on a web page, TV adverts, and blogs to create attention to the probable customers. Lastly promotion, the company promotes the through public relations, advertising, and other promotional strategies. The management ensures that promotion is tied to the product, place, and prices to make it successful (Khan, 2014). Issues Facing the Company Various challenges are being faced by the firm namely poor satisfactions of consumers, the growth of cloud networking and increased competition from emerging companies. These problems require an alternative solution to help the company stay competitive (Miller Rao, 2013). Alternative Strategies The company needs to employ talented networking developers to help it grow significantly. For example, to compete with the market rivals the company can search for talented to bring innovation in the areas of cloud computing and propel the company to a stronger position. To contain the aggressive competition in the market occasioned by new entrants and rival firm the company needs to invest heavily in RD. The firm can also use websites to increase the time taken to sell the products in the market(Govaerts, Kyndt, Dochy, Baert, 2011). How Well Can the Alternative Strategies Solve the Issue? The alternative to being used includes tracking consumers satisfaction, sourcing talented employees and training them and strengthening the research and development departments. For instance tracking users satisfaction will help consumers needs, wants and come up with products that satisfied the market. This will be boosted by the strengthening of RD department to help produce goods and offer services that go above the market expectation and thus create consumers satisfaction. Again having talented employees is a benefit to both as it supports the design of goods and services that are creative that meet the consumer demands, wants and needs. Recommendation The report recommends that the organization implement a raft of measures and policies that encourage research and development, tracking consumer satisfaction and training the best employees in the organization. Implementation Plan The organization should adopt an action plan that will be used to implement the alternatives namely establishing a modern research and development department and setting an integrated communication between various branches across the region and other continents. The steps are as follows. The first step is to set the goals and objectives, assessing the institutional rules and policies, develop an action plan, Implementation of the Action Plan and measuring and evaluating the results of the action plan. Risk and Mitigation Establishing a well-required research and development requires a lot of financial capital and skilled human resources personnel. Besides employees working in the department requires a lot of training and massive financial reward for continued creativity and innovation of products. After investing a lot of capital it is uncertain whether the services and products will meet the expected level in the market. References Blackwell, R., Eppler, D. (2014). An Approach to Strategic Situation Analysis: Using Models as Analytical Tools. Journal of Global Business Management, 10(1), 80-100. Bolla, R., Bruschi, R., Davoli, F., Cucchietti, F. (2011). Energy efficiency in the future internet: A survey of existing approaches and trends in energy-aware fixed network infrastructures. IEEE Communications Surveys Tutorials, 13(2), 223-244. Decusatis, C., Carranza, A., DeCusatis, C. (2012). Communication within clouds: open standards and proprietary protocols for data center networking. IEEE Communications Magazine, 50(9). Frahim, J., Santos, O., Ossipov, A. (2014). Cisco ASA: all-in-one firewall, IPS, and VPN adaptive security appliance. Pearson Education. Govaerts, N., Kyndt, E., Dochy, F., Baert, H. (2011). Influence of learning and working climate on the retention of talented employees. Journal of Workplace Learning, 23(1), 35-55. Jackson, C. (2010). Network security auditing. Cisco Press. Josyula, V., Orr, M., Page, G. (2011). Cloud computing: Automating the virtualized data center. Cisco Press. Khan, M. (2014). The concept of'marketing mix'and its elements (a conceptual review paper). International journal of information, business and management, 6(2), 95-100. Miller, M., Rao, N. 2. (2013). Are we ready for SDN? Implementation challenges for software-defined networks. IEEE Communications Magazine, 51(7), 36-43. Teare, D. (2010). Implementing Cisco IP routing (ROUTE) foundation learning guide: foundation learning for the ROUTE 642-902 exam. New Jersey, NJ: Pearson Education.

Professionalism and Ethics

Table of Contents Introduction Personal conflict of interest Professionalism The difference between code of ethics and law Social Responsibility Conclusion Works Cited Introduction Professional ethics is a challenging field that demands professional concentration. Any profession demands organized and well developed career, enhanced by skills, knowledge and capacity to make sound decisions. This discussion explores professionalism and ethics attached to the field of engineering, with specific reface to mechanical engineering.Advertising We will write a custom essay sample on Professionalism and Ethics specifically for you for only $16.05 $11/page Learn More Personal conflict of interest In several occasions, humans are faced with a number of conflicts of interest or an ethical predicament in their day-to-day existence. The outcomes may lead to a precarious, partial and indiscriminating world owing to the un-examined existence. Thus, ethical dilemma sh ould be resolved in order to make life worth living. The dilemma in moral thinking is contradicting. For instance, when thinking is left to the aforementioned reason, it leads to downright discrimination, unacquainted, incomplete, one-sided and prejudiced philosophy. The resolution to such dilemma requires effective review to apply personal ethics. Initially, finding resolutions to intricate complications through operational communication within an organization is more than essential. This assists in measuring and identifying the practical concerns, effects and suppositions brought out by the ethical dilemma. Moreover, testing the thought alongside ethics and pertinent criteria leads to well-reasoned resolutions and decisions. Operational analysis of the intellectual idea helps in evaluating and gathering the appropriate information. Ultimately, detailed and vibrant formulation of the raised up bottlenecks and vital demands helps in resolving the conflict of interest in life. At one time in my life, I faced one of the most testing moments at the work place. Having worked for my engineering company for seven months, I was included in a professional team tasked with reviewing the worthiness of candidate contractors. With more than 20 applicants tabled before us, we had one week to go through each of them, determine their worthiness and either reject or accept them. In addition, we were expected to accept only four applications for the contract.Advertising Looking for essay on engineering? Let's see if we can help you! Get your first paper with 15% OFF Learn More By the end of the third day, we had already accepted five applicants based on merit. The idea was to drop one application and accept the remaining four. However, I realized that the applicant with the fourth highest points was a company whose CEO was a close relative of my wife and such, my own relative. I had no previous information about this issue. My wife requested me to influence the t eam so that her relative’s company would get the deal. I was in a dilemma because I did not know whether it was right for me to accept her request before informing my colleagues. I was also aware that my wife was set to benefit from the deal. After thinking for two days, I realized that it was unethical to act in a manner that suggests I was favoring my relative’s company. I made my mind and informed the other members of the team. The issue was discussed at length. Finally, a decision was reached to reject the application from my relative’s company and accept the fifth best applicant. Professionalism It is worth arguing that college professors are professionals. Indeed, they possess a number of critical attributes that render them professionals. The attributes owned by college professors are all integrated in the dimension of critical thinking. This entails thinking that is own-corrective, own-monitored, own-disciplined and own-directed. As professionals, they e njoy careful knowledge in what they practice as well as rigorous principles of brilliance. These professors seek to overcome the native socio-centrism and egocentrism through their skills in problem solving and actual communication (Harris, Pritchard and Rabins 121). In order to improve the scholarly traits, they habitually enforce the knowledgeable principles to the cognitive module. On the other hand, the professors apply the several elements and aspire to develop the lives of different individuals. The elements applied by the professors include suppositions, inferences, notions, and extrapolations. In addition, they apply effective information, opinion, enquiries and purpose to instill growth in persons of diverse professions. The above elements develop several intellectual traits that college professors put into effect as professionals. Such intellectual traits are bravery, honesty, sovereignty and self-effacement. As well, they enforce the application of other traits similar to fair-mindedness, understanding and persistence. The above dimensions apply to the critical attributes that brand college professors as professionals.Advertising We will write a custom essay sample on Professionalism and Ethics specifically for you for only $16.05 $11/page Learn More The difference between code of ethics and law Law and code of ethics may perhaps differ in a number of ways. In fact, law is something that one person has to do as it is obligatory. On the other hand, code of ethics denotes something that one ought to do. The code of ethics most likely applies to professionals, for instance, the police, lawyers, medics and engineers or personalities of limited factions. Nonetheless, law is applied in a similar manner to any person as it appears as a loose word hypothetically. The government or state is in control of setting up the law. The state or government that sets the law is the one that oversees its enforcement, given that it should b e applied a similar manner to every individual. Rendering the primeval laws has a hostage to fortune in regards to the marginalized groups. In contrast, codes of conduct are enforced and only spread over to certain groups of professionals. In this case, the peers of a medic, an engineer, or a lawyer are the ones who impose and charge their fellows who breach the code of conduct. The contemporary world concentrates on the moral matters, given that ethics are not much different from these morals. Social Responsibility An organization is socially responsible for the things and operations it organizes. In the modern world, companies yield an overwhelming economic influence on society. In the eyes of the law, companies are legal entities, which means that they enjoy the rights and protections of an individual citizen. Thus, corporations can make moral or immoral decisions. The process of corporate moral decision is developed and determined through corporate internal decisions. Although t his framework is composed of individuals, it operates like a system or machine. Companies are socially responsible for their actions. They must ensure that they work within the legal, moral and social requirements. In the Lockheed example, it was expected that the individuals involved were financially endowed for the favors that were involved. The Tristar Jet Company was awarded the right to supply the Chinese travellers to Africa and America with visa to travel without restrictions. Lockheed is popular for guaranteeing the populace in which it operates and takes social responsibility to account for the challenges that the community faces.Advertising Looking for essay on engineering? Let's see if we can help you! Get your first paper with 15% OFF Learn More In looking for an attachment with Lockheed, it was difficult to settle an appointment with the human resources manager. Allegedly, shop stewards at the company demand bribes from prospective employees. Conclusion Work ethics is an influential field that demands the influence of the individual expert. Thus, it is the right of professionals to conduct their roles within the limits of their academic qualifications. It determines the way a professional handles the issues that are to be engaged with learners and the employees. Works Cited Harris, Charles, Michael Pritchard and Michael Rabins. Engineering Ethics: Concepts Case. London: Cengage Learning, 2004. Print. This essay on Professionalism and Ethics was written and submitted by user Griffin Hurst to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. You can donate your paper here. Professionalism and ethics Professionalism and ethics are key factors in a job setting. These two aspects work hand in hand. Engineering is no different case. Ethics seeks to evaluate deeply on moral aspects. It entails the practices that the staff carries out in an establishment. It incorporates; good value, code of conduct, moral value, principles and virtues. The ethics enable one to outlay professionalism in undertaking his engineering career. Advertising We will write a custom essay sample on Professionalism and ethics specifically for you for only $16.05 $11/page Learn More Professional ethics helps a lot in proficiency and comprehending problems encountered in this field. Ethics assists one to know the good and bad sides of a person in a work setting. Engineering ethics are the codes of standard applied in the field of engineering. These ethics portray good conducts in professional engineers. In accordance with the innovation in science and technology one needs to uphold hi gh moral standard in terms of principle and practices. It concentrates on doing the right action with out inconveniencing other parties. In engineering one needs guidelines that propel him or her to success in this field. The guidelines are set values that give the ability to make correct choices, decisions and action. Not all values are equal. It all depends with the perception of a person and his/her experience. One can modify and create beliefs that define his identity. Thus he may hold characters such as social skills, peace among co-workers, truth and honesty. Perseverance, discernment and accuracy are also values that one needs to have in order to relay services professionally. This boosts his moral behavior and upholds professional skills. In addition to values and morals a professional needs work ethics. These ethics ought to be principled and easy to interpret. Employing attitudes of work value will need a lot of motivation in order to succeed. This goes along way to incre ase the productivity and overall performance in engineering. In the work place the relationship among co-workers and employees in the organization, depends heavily on the ethics. The engineers tactfully apply the code of ethics to tackle problems encountered in the field. The engineer should offer high standard of service to the client. He should work towards achieving set objectives as part of strengthening his skills in the profession (Naagarazan 41). Moral issues may arise at certain times in an organization. This will require one to apply professionalism to tackle such issues. Issues such as resource crouch may lead one to be manipulated and unethical termination of projects. Another issue is applying double standards in making decisions and selection of projects. Advertising Looking for essay on ethics? Let's see if we can help you! Get your first paper with 15% OFF Learn More The management may seek to fulfill their interest more than the employees. The employee s may develop poor attitude to providing services to the consumers. These issues can be sorted through normative inquiry where norms are used to guide the employees and the management to run the organization. The management should come in strongly to offer a neutral field for implementation of these norms. Another way of curbing moral issues is by conceptual inquiry where all the employees are directed and informed of the concepts and principles. Factual or descriptive inquiry is another way to solve the moral issues arising in an organization. This inquiry provides information about practices and effectiveness of the system. When one upholds professionalism he or she expects to be loyal to the organization, have high level of integrity, be knowledgeable and applies tact in undertaking tasks of the organization. He should be a social catalyst and serve the management and other employees without biasness. The professional conduct helps to gain trust in the public and improve profes sional development (Naagarazan 39). Professionalism in the public domain determines how resources and other activities are carried out. A professional will bear responsibility of his work in the sense that he becomes liable and accountable for action he takes in the organization. By carrying out his duty well, he gets appraisal from the management due to his success. A competent professional will strive to meet the requirement of the client. It is highly recommended that clients confidentiality to be observed. This is also part of professionalism since the client builds trust in the employee. Other attributes of a competent professional is to respect the management and other employees as well as the client. Courtesy when communicating to client will boost confidence in the engineer from the client perspective. They should also be ready to offer services to a diverse population. Advertising We will write a custom essay sample on Professionalism and ethics specifically for you for only $16.05 $11/page Learn More The employee should avoid fraud and misuse of resources at all times. Above all discipline is very important. In a sum up professionalism is the equality of being honest and faithful to the profession. Always honor the law and observe rules and regulation of the State. Professionalism may be hindered by a number of factors such as poverty levels and high level for illiteracy in the society. Most engineers may take advantage of these situations in the society and offer substantial services to them. To curb this situation the engineers should be given adequate remuneration to refrain them from exploiting the less fortunate (Philip 74). Professionalism and ethics work hand in hand. For one to be a successful professional he or she needs to have all the ethics values and virtues. Successful engineers are as a result of the moral behaviors and work ethics they endorse in their day to day undertaking. If these ethics are advocat ed world wide then the world will absolutely have more engineers who are professionally fit. Work Cited Naagarazan, Ramayan. Textbook on Professional Ethics and Human Values. New Delhi: New Age International, 2006. Print. Philip, Sadler. Management consultancy: a handbook for best practice. London: Kogan Page Publishers, 2002. Print. This essay on Professionalism and ethics was written and submitted by user Savannah Patton to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. You can donate your paper here.

Compare and Contrast assignment week Essays

Compare and Contrast assignment week Essays Compare and Contrast assignment week Essay Compare and Contrast assignment week Essay You want to look at the Week 5 Assignment, at the instructions for the final paper, which this assignment helps towards. Strategies for Selecting a Topic Complete the following table. Answer In the boxes below What two objects, people, subjects, or concepts are you going to compare and contrast in your Week 5 assignment? Once you choose the two, answer the questions below for those two only. I have decided to compare and contrast camping to leaping in a motel. What are three similarities between the two you have chosen? The three similarities should be adolescent from each other. The similarities between camping and sleeping in a motel are: 1. You can use linens such as blankets, sheets and pillows. 2. You can sleep in both places. 3. You can have privacy depending on where you camp or if you are in a tent. What are three differences between the two you have chosen? The three differences should be distinct from each other. The differences are: 1. In a motel you can control the climate with either heat or alarm conditioning and outdoors you typically are owning to be either hot or cold and you could be subjected to severe weather such as a storm. 2. In a motel you have your own shower verses while camping in a tent you are only going to have a shower if you are at a camp ground and in that case it will be a public shower. 3. Also in a motel you have the luxury of appliances such as a television, microwave and refrigerator. Are you going to focus on similarities, differences, or both? Explain your rationale. I believe my focus will be mostly on differences because there seem to be a lot more differences than similarities. I think it will be easier for me to contrast the two topics because there are so many differences. Who would benefit from reading your essay? In other who would be your audience? What do you want your audience to learn and understand after reading your essay? What is the purpose of your essay? I believe anyone that has never been camping or is trying to decide if they should camp or stay In a motel would benefit from my essay. My audience would be adult men and women that are thinking about camping verses staying In a motel. I would Like for my audience to learn what to expect when they go tent camping. The purpose of my say is to compare and contrast tent camping verses sleeping in a motel. What three parallel points of comparison or contrast will you address in your essay? For example, if you were going to compare and contrast two teachers, your three parallel points might be these: Each teachers homework policy Each teachers demeanor My parallel points of comparison and contrast will be each beds comfort level, each places climate, and each places luxuries. Explain why this is an appropriate and workable topic selection for the final assignment. I believe this topic is very workable for me because I love tent camping and have one a lot of it. I have also had the luxury of staying at a four star hotel. I think it would be considered appropriate. Rubric for Week 2 Individual Assignment Paper Section Possible You Scored Comments Content Two choices make sense 0. 4 Three similarities are logical and distinct 0. 9 Three distinct differences are logical and distinct Clear on what paper will focus on 0. 6 Clear on purpose and audience Clear on parallel points of comparison or contrast

On Rhetoric, or the Art of Eloquence, by Francis Bacon

On Rhetoric, or the Art of Eloquence, by Francis Bacon Father of the scientific method and the first major English essayist, Francis Bacon published Of the Proficience and Advancement of Learning, Divine and Human in 1605. This philosophical treatise, intended as an introduction to an encyclopedic study that was never completed, is divided into two parts: the first part broadly considers the excellency of learning and knowledge; the second focuses on the particular acts and works . . . which have been embraced and undertaken for the advancement of learning. Chapter 18 of the second part of The Advancement of Learning offers a defense of rhetoric, whose duty and office, he says, is to apply reason to imagination for the better moving of the will. According to Thomas H. Conley, Bacons notion of rhetoric seems novel, but what Bacon has to say about rhetoric . . . is not as novel as it has sometimes been represented, however interesting it might be otherwise (Rhetoric in the European Tradition, 1990). On Rhetoric, or the Art of Eloquence* from The Advancement of Learning by Francis Bacon 1 Now we descend to that part which concerneth the illustration of tradition, comprehended in that science which we call rhetoric, or art of eloquence; a science excellent, and excellently well laboured. For although in true value it is inferior to wisdom, as it is said by God to Moses, when he disabled himself for want of this faculty, Aaron shall be thy speaker, and thou shalt be to him as God; yet with people it is the more mighty: for so Salomon saith, Sapiens corde appellabitur prudens, sed dulcis eloquio major a reperiet1; signifying that profoundness of wisdom will help a man to a name or admiration, but that it is eloquence that prevaileth in an active life. And as to the labouring of it, the emulation of Aristotle with the rhetoricians of his time, and the experience of Cicero, hath made them in their works of rhetorics exceed themselves. Again, the excellency of examples of eloquence in the orations of Demosthenes and Cicero, added to the perfection of the precepts of eloqu ence, hath doubled the progression in this art; and therefore the deficiences which I shall note will rather be in some collections, which may as handmaids attend the art, than in the rules or use of the art itself. 2 Notwithstanding, to stir the earth a little about the roots of this science, as we have done of the rest; the duty and office of rhetoric is to apply reason to imagination for the better moving of the will. For we see reason is disturbed in the administration thereof by three means; by illaqueation2 or sophism, which pertains to logic; by imagination or impression, which pertains to rhetoric; and by passion or affection, which pertains to morality. And as in negotiation with others, men are wrought by cunning, by importunity, and by vehemency; so in this negotiation within ourselves, men are undermined by inconsequences, solicited and importuned by impressions or observations, and transported by passions. Neither is the nature of man so unfortunately built, as that those powers and arts should have force to disturb reason, and not to establish and advance it. For the end of logic is to teach a form of argument to secure reason, and not to entrap it. The end of morality is to procur e the affections to obey reason, and not to invade it. The end of rhetoric is to fill the imagination to second reason, and not to oppress it: for these abuses of arts come in but ex obliquo3, for caution. 3 And therefore it was great injustice in Plato, though springing out of a just hatred to the rhetoricians of his time, to esteem of rhetoric but as a voluptuary art, resembling it to cookery, that did mar wholesome meats, and help unwholesome by variety of sauces to the pleasure of the taste. For we see that speech is much more conversant in adorning that which is good, than in colouring that which is evil; for there is no man but speaketh more honestly than he can do or think: and it was excellently noted by Thucydides in Cleon, that because he used to hold on the bad side in causes of estate, therefore he was ever inveighing against eloquence and good speech; knowing that no man can speak fair of courses sordid and base. And therefore as Plato said elegantly, That virtue, if she could be seen, would move great love and affection; so seeing that she cannot be showed to the sense by corporal shape, the next degree is to show her to the imagination in lively representation: for to sh ow her to reason only in subtlety of argument was a thing ever derided in Chrysippus4 and many of the Stoics, who thought to thrust virtue upon men by sharp disputations and conclusions, which have no sympathy with the will of man. 4 Again, if the affections in themselves were pliant and obedient to reason, it were true there should be no great use of persuasions and insinuations to the will, more than of naked proposition and proofs; but in regard of the continual mutinies and seditions of the affections, Video meliora, proboque,Deteriora sequor, 5 reason would become captive and servile, if eloquence of persuasions did not practice and win the imagination from the affections part, and contract a confederacy between the reason and imagination against the affections; for the affections themselves carry ever an appetite to good, as reason doth. The difference is, that the affection beholdeth merely the present; reason beholdeth the future and sum of time. And therefore the present filling the imagination more, reason is commonly vanquished; but after that force of eloquence and persuasion hath made things future and remote appear as present, then upon the revolt of the imagination reason prevaileth. 1 The wise-hearted is called discerning, but one whose speech is sweet gains wisdom (Proverbs 16:21).2 The act of catching or entangling in a snare, thus entrapping in an argument.3 indirectly4 Stoic philosopher in Greece, third century BC5 I see and approve the better things but follow the worse (Ovid, Metamorphoses, VII, 20). Concluded on page 2*This text has been taken from the 1605 edition of  The Advancement of Learning, with spelling modernized by editor William Aldis Wright (Oxford at the Clarendon Press, 1873). 5 We conclude therefore that rhetoric can be no more charged with the colouring of the worse part, than logic with sophistry, or morality with vice. For we know the doctrines of contraries are the same, though the use be opposite. It appeareth also that logic differeth from rhetoric, not only as the fist from the palm, the one close, the other at large; but much more in this, that logic handleth reason exact and in truth, and rhetoric handleth it as it is planted in popular opinions and manners. And therefore Aristotle doth wisely place rhetoric as between logic on the one side, and moral or civil knowledge on the other, as participating of both: for the proofs and demonstrations of logic are toward all men indifferent and the same; but the proofs and persuasions of rhetoric ought to differ according to the auditors: Orpheus in sylvis, inter delphinas Arion 1 Which application, in perfection of idea, ought to extend so far, that if a man should speak of the same thing to several persons, he should speak to them all respectively and several ways: though this politic part of eloquence in private speech it is easy for the greatest orators to want: whilst, by the observing their well-graced forms of speech, they leese2 the volubility of application: and therefore it shall not be amiss to recommend this to better inquiry, not being curious whether we place it here, or in that part which concerneth policy.   6 Now therefore will I descend to the deficiences, which (as I said) are but attendances: and first, I do not find the wisdom and diligence of Aristotle well pursued, who began to make a collection of the popular signs and colours of good and evil, both simple and comparative, which are as the sophisms of rhetoric (as I touched before). For example:   Sophisma.Quod laudatur, bonum: quod vituperatur, malum.Redargutio.Laudat venales qui vult extrudere merces. 3 Malum est, malum est (inquit emptor); sed cum recesserit, tum gloriabitur!4 The defects in the labour of Aristotle are three: one, that there be but a few of many; another, that their elenches5 are not annexed; and the third, that he conceived but a part of the use of them: for their use is not only in probation, but much more in impression. For many forms are equal in signification which are differing in impression; as the difference is great in the piercing of that which is sharp and that which is flat, though the strength of the percussion be the same. For there is no man but will be a little more raised by hearing it said, Your enemies will be glad of this, Hoc Ithacus velit, et magno mercentur Atridae, 6 than by hearing it said only, This is evil for you.   7 Secondly, I do resume also that which I mentioned before, touching provision or preparatory store for the furniture of speech and readiness of invention, which appeareth to be of two sorts; the one in resemblance to a shop of pieces unmade up, the other to a shop of things ready made up; both to be applied to that which is frequent and most in request. The former of these I will call antitheta, and the latter formulae.   8 Antitheta are theses argued pro et contra7; wherein men may be more large and laborious: but (in such as are able to do it) to avoid prolixity of entry, I wish the seeds of the several arguments to be cast up into some brief and acute sentences, not to be cited, but to be as skeins or bottoms of thread, to be unwinded at large when they come to be used; supplying authorities and examples by reference. Pro verbis legis.Non est interpretatio sed divinatio, quae recedit a litera:Cum receditur a litera, judex transit in legislatorem.Pro sententia legis.Ex omnibus verbis est eliciendus sensus qui interpretatur singula. 8 9 Formulae are but decent and apt passages or conveyances of speech, which may serve indifferently for differing subjects; as of preface, conclusion, digression, transition, excusation, etc. For as in buildings there is great pleasure and use in the well casting of the staircases, entries, doors, windows, and the like; so in speech, the conveyances and passages are of special ornament and effect. 1 As Orpheus in the woods, as Arion with the dolphins (Virgil, Eclogues, VIII, 56)2 lose3 Sophism: What is praised is good; what is censured, evil.Refutation: He who praises his wares wishes to sell them.4 Its no good, its no good, says the buyer. But after he goes he exults in his bargain.5 refutations6 This the Ithacan desires, and for it the sons of Atreus would pay much (Aeneid, II, 104).7 for and against8 For the letter of the law: It is not interpretation but divination to depart from the letter of the law. If the letter of the law is left behind, the judge becomes the legislator.For the spirit of the law: The meaning of each word depends on the interpretation of the whole statement.

Research paper Example | Topics and Well Written Essays - 1250 words

Research Paper Example Petite Palate specialized in producing baby food, and targeted Northeast and Midwest markets of the United States. At the time the company started its operations, the market had become significantly competitive due to the number of players that had already established operations in prior years. On the same note, the enterprise was essentially a gourmet baby food company that only pursued this line of production, unlike other players who had mixed lines of production for diversity purposes (Lawrence, Lyons & Wallington, 2012). The dedication by the enterprise to gourmet baby food constrained its operational strategies in terms of diversity. The baby food industry and the markets in this industry were experiencing an ever growing trend in terms of operational business enterprises and baby food and baby formula varieties before and during the time Petite Palate started its operations. As a result, competition in the targeted markets was relatively stiff. Petite Palate had to compete aga inst Gerber Baby Food, Beech-Nut Baby Food, Enfamil, and Carnation Formula among others. Most importantly, capturing Gerber customers was a significant operational challenge for Petite Palate. This was due to Gerber’s size, market share in the industry, and consumer loyalty that it enjoyed in the U.S markets. Petite Palate Company’s business vision was to become one of the leading producers of frozen baby food. This followed the belief that such food was healthier for children, compared to other types of baby foods that were not frozen; like food contained in jars and pouches (Smith, 2007). This business vision lasted for four years, since the company started its operations in the year 2006, only to close four years later in October 2010. In the four-year period that the company operated, it remained within its belief of frozen baby food as opposed to shelf-stable formulations that its rival firms provided in the markets. Reasons for Failure Business enterprises fail d ue to myriad reasons, all of which revolve around their plans, business strategies, and overall operations. The most contributing factors to business failure are financial, market, or economic-based. Mismanagement of resources has also seen many businesses collapse on the verge of their success. Poor planning, overestimation of business potential, and poor implementation of business strategies are also contributing to business failure (Platt, 2009). In the context of Petite Palate Company, the setting of its operations could have foretold that failure was looming. The company set up its operations in a substantially competitive market, but then limited its production to baby food that could be frozen. As earlier mentioned, the company regarded frozen food as healthier that shelf-stable formulations. This was the belief of the company’s founders; Lisa Beels and Christine Naylor. This belief plunged the company into a limited operational capacity at a time when market growth wa s exacerbating. In the year 2007, Petite Palate Company’s products hit the Northeast and Midwest markets, selling in about 100 stores (Lawrence, Lyons & Wallington, 2012). The same year, the founders of the company prepared and presented Petite Palate’s business plan in a bid to mobilize investment funds and resources to the company from potential investors. The company hoped to raise an amount between two and a half and five